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How to Optimize Your Site for Google (SEO)

A step-by-step guide to using our Site Audit tool to fix technical errors and rank higher.

1. Technical Hygiene

Before creating content, your site must be crawlable and fast. Search engines punish slow sites with poor user experience (Core Web Vitals).

Action Plan
  • Run a Site Audit to check load speeds.
  • Ensure all images have `alt` text for accessibility.
  • Fix broken internal links (404 errors).

    • 2. Keyword Strategy

    Don't guess what people search for. Use data. High-intent keywords (e.g., "buy running shoes") convert better than generic ones (e.g., "shoes").

    Using our Keyword Planner:

    1. Go to Keyword Planner tool.
    2. Enter a broad topic (e.g. "AI Tools").
    3. Filter by Volume (popularity) and Competition (difficulty).
    4. Pick 3-5 keywords to target per page.